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When to Use Jargon in Copywriting

This blog explains when to use jargon in copywriting including the valid place it has when copywriting across industries.

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How to write in plain English may seem like the simplest thing in the world, to anyone who’s any level of academic education. Surely, you write using plain words using concepts anyone could udnerstand. And, yet […]

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This blog explains the origins of business clichés and how they deaden your business content. It then offers some specific points of guidance for what to do when you’re tempted to use a cliché.

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Technical writers specialise in types of business writing that differ from regular business blog posts, newsletters or case studies.

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What is technical writing? This blog post explains its defining characteristics, for anyone looking for a technical writing partner.

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Do psychopaths kill productivity? Kevin Dutton – researcher in the Department of Experiment Psychology at Oxford, England and author of The Wisdom of Psychopaths – identified that those with a psychopathic personality are overrepresented among CEOs, […]

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This is a series of productivity hacks for lazy people, helping them harness their laziness in order to become more productive. It won’t help lazy people overcome their laziness. Instead, it all about how to view […]

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This guide to writing better business documentation is based on our experience of project managing and writing lots of different types of business documentation for clients.

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Learn how to repurpose a video as a blog post, to maximise the exposure to your great content.

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There can be many reasons for project failure. Here is a list of things that need considered when planning projects, for the sake of a smooth, efficient project. Of course, surprises will temporarily derail everyone’s sense […]

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Project management is the process by which teams are led to achieve goals within certain constraints. The details of the project goal are called its scope or specification (‘spec’). The main constrains of the project in […]

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What team collaboration software do you use? If you’ve recently been forced into remote working, or considering how you can manage your team remotely for the foreseeable future, this blog will help you navigate. Remote working […]

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Due to the C-19 pandemic, organisations, who never imagined their staff could work effectively away from the workplace, were now being put in a position where they had no choice but to allow their staff to work from home. This has meant the shift towards remote working has been phenomenal!

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