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What is an Ideal Client in the Knowledge Industries? – Failsafe Green Flags

A green flag client is one that you can’t wait to work with. But, relying on ‘good feels’ can sometimes be misleading if you forget to conduct proper checks. So, what else can you rely on instead?

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Client briefs are among the most revealing internal business documents you’ll ever encounter. They dazzle your copywriter with tempting details about the object of your desire. You’ve decided what client groups to pursue. It’s your quest. […]

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If you manage the support documentation within your organisation, document reviews form an essential part of your quality control measures within your document production process. Which Industries Need Documentation Reviews? Here are a few examples of […]

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A buyer personas template can help you create empathic customer profiles that can be used to drive all aspects of your marketing and promotions. The best feedback we’ve received from clients is when they ask if […]

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Before we answer, ‘What is a buyer’s persona?’, we need to acknowledge the most basic feature about buyers. Buyers are people, just like you and me. But sometimes this obvious fact gets lost in the hoard […]

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Release Notes provide an opportunity to showcase and celebrate your product improvements, based on planned innovations combined with popular suggestions from your valued customers. Download our easy-to-follow release notes template and start creating your own. Large […]

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A late payment or an outright non-payment is the stuff of nightmares for businesses everywhere. It’s worse than having no orders or bookings, because you’ve already expended goods, resources and time on the work, meaning you’re […]

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The Prompt Payment Act and its UK equivalents are popping up all the time, because business owners and those who advocate for them are tired of late and non-payers. Since celebrating 16 years in business just […]

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Product features and benefits have an annoying habit of blending into one another. Learn how to understand the difference.

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Not all clients are the right fit for you. But, do you know the warning signs that signal caution, danger or peril – before it’s too late?

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75% of people never scroll past the first page of the SERPs. What can you do to immediately improve your SERP ranking?

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It seems like a simple task – learning the technology. But, productive meetings need careful planning and zero pesky distractions.

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Are you a manager or team leader dealing with challenges caused by distributed teams? Learn how to motivate remote employees.

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